Liz Here: Plus Size Dresses. For the ladies that desire a full figured outfit, come look at the stunning selection we offer you here. Dressing to Impress never fails. For any occasion you will be Dressing To Impress. Thanks to birth of fashion companies, fashion industry began. Thus, body production in clothes started to change. To increase productivity and profits, companies began to design clothes that fit most people. In fact, it suits most people, not at all. The fashion industry could not reach mass scale until the late 1940s. Yet, there were companies that served certain consumer groups. As a result of this period, wealthy plus size woman could tailored clothes for their needs. But most woman had to buy mass-produced clothes.